Monthly Archives: June 2017

Igor Cornelsen Describes What Made Warren Buffett So Successful

Igor Cornelsen begins by saying that the financial world has many professionals that are willing to advise you on how to invest. One of the best people to model yourself after and take investment advice from is multi-billionaire Warren Buffett. Below Cornelsen describes some of Buffetts secrets to amassing a fortune.


If you are not familiar with Warren Buffett, he is one of the richest people in the world with a net worth of almost $70 billion. He is the majority shareholder of the conglemerate company, Berkshire Hathaway. One of Buffett’s secret to financial success has been revealed to be learning to invest at a young age. He started to invest his money when he was only 11 years old.


Cornelsen states that if you are just entering the investment world, a fun and easy way to learn about investing is by watching the Secret Millionaires Club which is hosted by Warren Buffet. While the show is animated and geared towards children, the lessons are not childish at all. The show explains how to make good financial decisions and how to start your own business. Buffet has also launched another program called Learn & Earn that explains finance and investment.


If you do not feel like watching these TV shows, you can just take in the following words of advice which Igor Cornelsen has summarized. The first thing you should to is to create a plan of action. This revolves around creating a set of goals that you want to achieve for your future. Cornelsen states that you need to narrow down your goals to include only the things that you actually need. Once you have done that, you need to make sure your goals are realistic and achievable.


The next part involves executing your plan. This sounds easier than it is. Before you executive your plan, you should read up on material and educate yourself on money, finance, investment and financial management. The more knowledge you have the easier and more effectively you will be able to executive your plan. The last thing you should do is to take a close look at your close associations. People you spend a lot of time with have a big impact on your life and choices. Make sure the people around you are a positive influence on you and not a negative one says Buffett. He also says that when you invest, you should always listen to your instinct or gut feeling.

EOS Lip Balm Disrupted the Market…With No Major Launch

If you have been to any drug store in America at any point in the past five years, there’s a great chance that you have seen the EOS Lip Balm on the shelves at the checkout line. EOS Lip Balm started hitting the shelves without so much as a single word from the marketing directors at the company. It was carefully snuck into the aisles and people noticed it because it was unlike any other lip balm that they had ever seen. The container is shaped in a sphere and it does not require you to roll up the tube like some of the other brands do.

As a millennial favorite, it’s no surprise that EOS comes in fun flavors like honeydew. People have fallen in love with EOS. The market loved EOS so much that they were actually able to surpass Chapstick in sales after it had held the title of the best lip balm brand for decades. With a company that is less than 15 years old, EOS managed to disrupt the market with their lip care products. They have continued to be successful and have grown the company to include hand lotions and shaving creams (that are, of course, unconventionally shaped).  Refer to for for interesting articles.

EOS works to make sure that they are staying up with the latest trends, check this.   They are always working to come up with new flavors and options for their customers. While the EOS traditional lip balm has remained steady, they have also included options that are shimmer balms. The company even has deals with different stores to offer exclusive lip balm flavors and options in that store only. Despite the fact that EOS never even really had a hard launch, they have been extremely successful with all of the lip balm and other body care products they have.

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Moving away from the tube, EOS’s innovative take on lip balm

When EOS emerged in markets it broke the monotony of previously available lip balms like no other brand has been able to.


The founders of EOS recently gave Fast Company an exclusive interview and discussed how they built their $25 million company, with the second best selling lip balm in the United States.


The founders wanted to create a beauty product that will shake the market, inspired by the fact that lip balms have not changed much in the past 100 years; they found an avenue for innovation in that product category.


After conducting comprehensive consumer research, they found that the main consumers were women, who said that they didn’t find application of lip balm delightful.


The EOS Company

By bootstrapping their own company, they decided to redesign lip balm entirely, making sure their product is a pleasure to use daily and on the long term. The product is meant to engage all five senses, from soft packaging, pleasant colors, fragrances, and flavors, to the clicking sound the sphere makes when closed. The ingredients are organic and natural, with a competitive price point. Read more article on


Getting the product on the shelves, and competing with established brands was a challenge. Walgreens gave EOS its first break, others followed. In order to meet demand and scale up EOS invested in creating a fully automated production facility.


Utilizing influencer marketing, reaching out to beauty bloggers and millennial celebrities for product placement and endorsements, in addition traditional marketing, and a strong social media presence, the brand became one of the strongest advertisers in its category.


The company now sells over one million sphere a week. EOS continues to innovate coming up with new products and collections.


Their success, according to the founders is a result of having the discipline of a big company in managing the day to day, but the innovative mind set of an entrepreneur for the big picture.


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Evolution of Smooth and their Yummy lip Balms!

For the past 8 years Evolution of Smooth (EOS) lip balm has completely changed the chap-stick and lip balm market. In the short span these lip balms have been around has completely swept competitors off their feet. With over 1 million products sold each week! EOS is only making progress from this point on, and stores all over the world are being stocked with these incredibly yummy lip care products.  Useful link on

Let me introduce you to what EOS has to offer and tell you about some of various colors and flavors consumers have to choose from. One of my personal favorites is the Pomegranate Raspberry, for it has a wonderfully fruity and citrus flavor that makes it hard to not want to lick your lips! Another favorite would have to be the Strawberry sorbet, this flavor tastes exactly like berry flavored ice cream and has a wonderful fragrance my friends can smell from several feet away! This among others made EOS especial and unique, read this article on

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For those of you who need something a little more powerful for those dry lips, give the Medicated Tangerine a try, I promise you will have soft lips in no time. If you’re not into the fruity flavors don’t worry, EOS lip balm has something for everyone! Sweet Mint is another personal favorite of mine, who am I kidding they are all wonderful. Did I mention these products are completely organic? So why not give EOS lip balms a try? The sphere shaped tubes are a fun design and will be a popular commodity among your friends!

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Feel The Cool With EOS Sweet Mint Lip Balm

EOS Sweet Mint Lip Balm is completely natural and up to 95% organic, giving it a shelf life of up to 2 years. It is also chemical-free and contains no petroleum, which is known to not be fit for human consumption.

Because it lacks greasy petroleum, EOS Sweet Mint Lip Balm is less oily than competitors, It is especially designed to keep blemishes from forming in the delicate skin around the lips. It never leaves a film because it absorbs immediately into lips leaving them feeling smooth and soft. It has a creamy texture that rivals other major lip balms, and it has the same degree of healing power, but it smells much more pleasant and less medicinal.  You can follow EOS on

The scent is actually reminiscent of winter or the Christmas holiday, and EOS Sweet Mint Lip Balm has been known to make a great stocking stuffer. It comes in a sealed, tamper-proof package that is opened to reveal a larger than average container, so you know right away that you are getting a decent amount. The container that EOS Sweet Mint Lip Balm comes in is colored a light mint-green hue that cutely indicates the flavor within. Hop over to for more details.

The smell is unmistakably minty, which is both sweet and tantalizing. It has just the right amount of scent to avoid becoming sickening. It hits the nose quickly then dissipates slowly. The smell is actually very similar to the taste of sweet mint gum.

The refreshing peppermint actually tingles on the lips and feels cool and crisp. It provides a fresh-smelling breath to those that wear it, but, surprisingly, there is no annoying aftertaste. It tastes sweet on contact which turns to a fresh and clean feel after absorption into the lips.

As a matter of fact, EOS Sweet Mint Lip Balm soothes dried, cracked, and damaged lips and can even be used for overnight conditioning in severe cases. The product is especially moisturizing when compared to other mint-flavored products. It carefully coats dehydrated lips without tugging or pulling.  Check additional article on

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